Old 05-04-2008, 08:30 AM Offline   #1 (permalink)



 
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oDDmON oUT points us to a BusinessWeek story about the increasing use of Apple products in the corporate sector. Many companies are finding that their employees are pushing for the transition more than Apple itself. Quoting: "While thousands of other companies scratch and claw for the tiniest sliver of the corporate computing market, Apple treats this vast market with utter indifference. After a series of failed offensives by the company in the 1980s and 1990s, Chief Executive Steve Jobs decided to focus squarely on consumers and education customers when he returned to Apple in 1997. As a result, the company doesn't have ranks of corporate salespeople or armies of repairmen waiting to respond every time a hard drive fails. He believes it's difficult for any company, including his, to be effective at satisfying both corporate buyers and consumers."
Read more of this story at Slashdot.
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