Old 05-21-2008, 03:21 AM Offline   #1 (permalink)



 
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Default Businesses turn to online reviews to grow cleintele (USATODAY.com)

USATODAY.com - LOS ANGELES - Picking up on a trend started by the travel industry, business-listing sites by Google, Yahoo and others including Yelp and Citysearch let customers rave about their favorites, or complain about poor service. That helps consumers get real-life opinions about local businesses and services. For businesses attempting to reach consumers, the feedback spreads the word in a way ads can't. But perhaps more important, the reviews can dramatically raise a website's visibility in search engines.

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